The Pizza Company (The Minor Food Group)

The Minor Food Group began in 1980 with one pizza restaurant in Thailand. Today, The Minor Food Group enjoys expansion opportunities with 10 international brands and a profitable system of more than 1,000 restaurants and in 13 countries across Asia and the Middle East. In 2008, the Minor Food Group’s system restaurants had sales of more than US$ 500 million. Having built an extensive portfolio of branded, quick service and fast casual restaurants over almost 30 years, the Minor Food Group is accelerating its expansion internationally by franchising selected brands with partners in various international growth markets.

The Pizza Company, a brand owned by Thailand-based Minor Food Group, which is a leading food service operator company, is set to expand its restaurant chain in India.

The company in assistance with Franchise India International, which specialises in assisting foreign brands with their Indian entry, is reportedly seeking potential Indian partners to bring the brand concept to the consumers in India.

The company operates through three channels that include dine-in restaurants, take-away outlets and delivery units. The brand will work with their local Indian partners to customise everything from product taste, restaurant décor, and marketing to ensure the offering is tailored to local Indian tastes and preferences.

The Pizza Company has presence with 240 outlets across Thailand, China, Cambodia, Saudi Arabia, the UAE, Bahrain and Jordan, and is now adding India as part of its rapid global expansion. The parent company, Minor International is operational with over 1,000 outlets under the brands including The Pizza Company, Swensen’s, Sizzler, Dairy Queen, Burger King, Thai Express and Coffee Club.